Follis Interview
Hear marketing maverick, John Follis, explain what he means by claiming that “business owners need therapy” in order to get their prospects excited. Hear him discuss guerrilla advertising and the challenges behind his agency’s award-winning campaigns for Daffy’s clothes and Fifth Avenue’s Marble Collegiate Church.
And, finally, Got G-Cred? Well, you’d better. Find out what it is and why you’d better have it to survive and thrive in a Web 2.0 world.

August 12th, 2010 at 1:46 pm
i have been into Copywriting lately and this stuff also requires some writing talent-.-
August 12th, 2010 at 10:54 pm
Yes, it certainly does, Adam