Archive for the 'Email marketing' Category
John Follis talk on “Marketing 3.0″
Tuesday, August 7th, 2012
The Marketing Show Podcast
Friday, August 6th, 2010
Listen to John Follis and other top marketing thought leaders discuss the most relevant topics of the day. http://themarketingshow.net
Turning Facebook Friends into Enemies.
Friday, February 19th, 2010Today I received yet another Facebook “Fan Request” from a woman I barely know for something I’ve never heard of. I’ve been getting a lot of these lately. Why I’d consider being a “Fan” of something I don’t know, sent by a person I barely know, is beyond me.
Beneath the “I’m just offering you something good” facade is an aggressive, self-promotional practice motivated by a desire to leverage social media for personal and professional gain. And, what these fan requesters fail to realize is that if they continue to bug people they barely know with these spammy requests their “friends” will not only not be fans, they won’t be friends.
What’s a decent eNewsletter Open Rate?
Sunday, August 23rd, 2009According to Constant Contact, here’s the industry-specific chart. So, are you sending out a newsletter? How do you compare?










